A DIFFERENT PERSPECTIVE ON WEB DESIGN AND DEVELOPMENT SERVICES

A-Different-Perspective-on-Web-Design-and-Development-Services

With millions of websites, many vying for the same customers, it is imperative to use the best web design and development services that you can find. Otherwise, there is a good chance that your website will become lost to the fierce online competition. What that means is that instead of standard services, now is the time to consider custom web development. That way, you can offer both prospects and existing customers a unique experience.

Standing Out

To better understand why custom website development is so critical to your online success, consider a few of the primary benefits compared to standard services.

  • Boosting Online Marketing and Print Media – To start, if you look at current statistics, you will learn that among the top-ranking websites in search engines, very few are free designs, meaning sites developed using templates. Customized sites naturally perform much better, which gives you a chance to increase traffic and convert leads. What it comes down to is that investing in custom web design and development will give both your online marketing and print media campaigns a significant boost.
  • Keeping up with Technology – Starting out with a custom web design or transforming your current site design is imperative, especially when you consider that the technological revolution is in full force. The greatest advantage to hiring a professional marketing agency is that it has a team of experts with the skills needed to customize or revamp a website incorporated with the latest technological advances. Not only does this give you better control over functionality and appearance, but your prospects will have a much better online experience. Original Source

Contact Us:
MacRAE’S Marketing
565 Orwell Street, Unit A
Mississauga, Ontario
Canada
Zip Code: L5A 2W4
Phone On: 844-990-6111
Email: hugh@macraes.com

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A DIFFERENT PERSPECTIVE ON WEB DESIGN AND DEVELOPMENT SERVICES

POOR WEBSITE DESIGN: IS IT THE REASON FOR YOUR BOUNCE RATE?

If you think the web design for your small company has something to do with your bounce rate, it is important to seek help from a reputable web design development company. A company that provides website designing services will assess your site to identify the reason for this and other problems. It is important to note that the services of an ecommerce website design company can vary. For that reason, it is important to identify a company with experience and expertise in offering affordable web design for a small business.

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If your bounce rate is high, you are losing potential customers. Following are several examples of how a bad web design can cause your bounce rate to increase.

Slow-Loading Pages
Poor Content
Disproportional Pages
Misinforming Title Tag and Meta Description
Blank Page
Little or Poor Optimization

At MacRAE’s Marketing, we possess the knowledge and skill to deal with each of these potential issues. You can visit our website to learn more about our full line of services or call us today.
For more detail Click Here

Contact Us:

MacRAE’S Marketing
565 Orwell Street, Unit A
Mississauga, Ontario
Canada
Zip Code: L5A 2W4
Contact: 844-990-6111
Email: hugh@macraes.com

POOR WEBSITE DESIGN: IS IT THE REASON FOR YOUR BOUNCE RATE?

5 MISTAKES TO AVOID WHILE HIRING AN AFFORDABLE WEB DESIGN COMPANY

If you want a web design and development services company that is professionally designed and developed, but you need to stick to a relatively tight budget, it is important to note that hiring an affordable web design company does not automatically equate to super quality.

Avoiding Costly Mistakes

Paying Too Little or Too Much
No CMS
No Website Maintenance or Support
Lack of SEO and Social Media Knowledge
Hiring Just a Designer

MacRAE’s Inbound Marketing is an industry leader in website design and development. We offer inexpensive website design services for small businesses and large corporations, as well as development, without ever compromising on quality. To get started on building your website, please contact us. Click Here to know more…

Contact Us:

MacRAE’S Marketing
565 Orwell Street
Unit A, Mississauga
Ontario, Canada
Zip Code: L5A 2W4
Phone No: 1-844-990-6111
Email: hugh@macraes.com

5 MISTAKES TO AVOID WHILE HIRING AN AFFORDABLE WEB DESIGN COMPANY

8 ESSENTIAL QUESTIONS TO ASK BEFORE HIRING A WEB DESIGN SERVICES COMPANY IN 2017

When hiring a web design and development services Company, you need to ask key questions. SEO and marketing strategies continually evolve, meaning that every year, they change. Therefore, the questions that you ask in 2017 will be different from questions asked last year. The goal is to identify the best website designers and developers so that you can enjoy tremendous online success.

Key Questions to Ask

For superior SEO services in Toronto in 2017, start with the following eight questions.

Are design and development handled in-house?
How many years has your team provided SEO and marketing strategies for online businesses?
Do your services focus on mobile users?
Do you offer ongoing maintenance services and support?
How is your pricing established?
How long will it take to build my website?
Will all of the design source files for internal use be provided?
How is success tracked?

For more detail Click Here

Contact Us:

565 Orwell Street, Unit A
Mississauga, Ontario
Canada
Call On: 1-844-990-6111
Email: hugh@macraes.com

8 ESSENTIAL QUESTIONS TO ASK BEFORE HIRING A WEB DESIGN SERVICES COMPANY IN 2017

DO’S AND DON’TS OF BUILDING AN SEO-FRIENDLY WEBSITE STRUCTURE

In order to take advantage of the most effective SEO strategy, you must ensure your web design service company is incorporated in the process. Below, we present some do’s and don’ts to keep in mind when building an SEO-friendly website structure.

Consider Keyword Placement
While keywords are certainly important for launching an SEO campaign, those keywords must be inserted into the correct locations in your website to have the most impact. Keywords are found commonly in the body of web copy, but there are many other places within your website design where keywords should be included. Unfortunately, many people overlook those places, which include:

Title tags
Meta descriptions
Navigation menu
Website slogan
Header tags

Keep in mind that keywords do not need to be embedded into images. The reason for this is that web crawlers are not able to see images or any text contained within those images. Only tags indicating that an image is a file can be viewed by web crawlers. The best way to work around this issue is by including keywords in the image alt tags. Using this strategy can help ensure your images are found by search engines. If you need assistance in making sure that your keywords are used correctly in the proper locations in your website structure, a website design firm can help. For more detail view Original Source….

Contact Us:

565 Orwell Street, Unit A
Mississauga, Ontario
L5A 2W4
Phone: 1-844-990-6111
Email: hugh@macraes.com

DO’S AND DON’TS OF BUILDING AN SEO-FRIENDLY WEBSITE STRUCTURE

MOBILE BEATS DESKTOP FOR TOTAL USERS: TIME TO OPTIMIZE YOUR WEBSITE DESIGN

According to the latest statistics, mobile is now beating desktop in terms of total users. What this means for website owners is that it’s time to optimize website design for mobile usage. The reality is that if your web design and development process is now optimized for mobile users, you are likely missing out on a significant potential for traffic.

Keep It Short and Simple

Scrolling down long blocks of text can be annoying, particularly when trying to do so on a small screen. Since most users are now on the go, they usually only have a couple of minutes at the most. To meet the needs of mobile users, it’s important to keep it short and sweet while sticking to the point.

Structure Content

Most people scan content before actually reading it. Given that most users have a short attention span and are easily distracted, it’s important to avoid long posts without attention grabbers or headings. This is especially true for mobile users, so try to use bullet points, lists, and subheadings to quickly communicate what content is about. Click Here to view Original Source…

Contact Us:

565 Orwell Street, Unit A
Mississauga, Ontario
L5A 2W4
Phone: 1-844-990-6111
Email: hugh@macraes.com

MOBILE BEATS DESKTOP FOR TOTAL USERS: TIME TO OPTIMIZE YOUR WEBSITE DESIGN