How Twitter’s New 280-Character Update Will Impact Twitter User

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Now that Twitter expanded its characters limit to 280, you may wonder how that will affect you as a user. Although everyone can now tweet more characters, a significant benefit is to digital marketers. That means that whether you handle your marketing efforts or rely on an expert in social media optimization, Twitter just opened the door to exciting opportunities.

A social media marketing company working on your behalf has more space for promoting your brand or product. Considering the vast importance of social media, an expert can leverage the new 280-character limit to distribute relevant content or tell stories. After all, the original 140 characters did not provide enough room to share information efficiently.

Increased Value

Now that the character count expanded, you or a professional digital marketer can avoid spending valuable time editing or deleting a tweet altogether. Instead, you can tweet viable information that will make your brand more visible, drive more traffic to your website, and ultimately, result in a higher conversion rate and generated revenue. Click here to learn more about this update…

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MacRAE’S Marketing
565 Orwell Street, Unit A
Mississauga, Ontario
Canada
Zip Code: L5A 2W4
Phone No: 844-990-6111
Email: hugh@macraes.com

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How Twitter’s New 280-Character Update Will Impact Twitter User

How Social Media Marketing Companies Power Your Lead Generation Campaigns

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The fact that social media marketing is ever-changing combined with growing online competition makes lead generation increasingly challenging. In response, the best social media marketing companies continually use new strategies to drive lead-generation efforts.

More reputable companies that provide SMO services now rely on inbound marketing. When done correctly, your campaign can produce more than 50 percent more leads when compared to just using conventional outbound tactics. However, even that comes with challenges since generating enough high-quality content, developing nurturing campaigns, and optimizing your site for search engines requires a significant amount of time, effort, and labor.

Fortunately, you can rely on social media management services to work on your behalf. Experts implement the right strategies into your campaign to get the lead generation results you want. Not only will you notice a vast improvement in your conversation rate, you will also take the lead away from your fiercest competitors.

Although top SMO services use referrals for generating leads, it should not be their primary focus. Unfortunately, references might not produce the type of customer that you want, and they tend to be inconsistent. For powering a successful lead-generation campaign, a top agency focuses on specific things, including:

Identifying Your Target Audience – You must know your target audience before generating leads. For this, look at your current customers to determine who they are, what their goals are, and where they spend most of their time online. Using experience, expertise, and innovative tools, an expert will help make this determination. Ultimately, your marketing campaign gets molded according to traffic channels, messaging, and a host of other things to best suit your audience’s preferences. To read more click here

Contact Us:
MacRAE’S Marketing
565 Orwell Street, Unit A
Mississauga, Ontario
Canada
Zip Code: L5A 2W4
Phone No: 844-990-6111
Email: hugh@macraes.com

How Social Media Marketing Companies Power Your Lead Generation Campaigns

Generating Traffic Through Social Media: A 5-Step Process

An excellent way to generate more traffic via social media is by using professional social media management services. Rather than face challenges that come from trying to get more people to your site through social media alone, you should turn to a qualified social media marketing company. Although every social media network is unique, by following these steadfast rules, you will enjoy an increase in traffic.

An excellent way to generate more traffic via social media is by using professional social media management services. Rather than face challenges that come from trying to get more people to your site through social media alone, you should turn to a qualified social media marketing agency. Although every social media network is unique, by following these steadfast rules, you will enjoy an increase in traffic.

1. Visualization – People make quick first impressions, which is why you need to inspire your target audience using visuals. When done correctly, visuals prompt people to make decisions. Posts on social media sites accompanied by a high-quality image can boost engagement by as much as 600 percent compared to those using just text. By posting demos, product videos, how-to guides, and more, the chance of someone buying your product or service increases by 85 percent.

2. Shareable Content – Now that more people rely on mobile devices compared to desktop computers, you need content that mobile users can easily find and share. To drive more traffic via social media, the social media marketing agency that you hire can use buttons and plugins to assist.

3. Enhanced SEO – In response to the many changes to Google’s algorithms, SEO strategies have evolved. Visit Original Source

Contact Us:
MacRAE’S Marketing
565 Orwell Street, Unit A
Mississauga, Ontario
Canada
Zip Code: L5A 2W4
Phone No: 844-990-6111
Email: hugh@macraes.com

Generating Traffic Through Social Media: A 5-Step Process

3 HIGHLY EFFECTIVE STRATEGIES TO SAVE TIME WHILE MANAGING SOCIAL MEDIA

Social media can certainly be an effective way to interact with and engage both prospects as well as current customers, but it can also be extremely time-consuming. Below, we present some tips that can help you manage social media effectively while saving time.

Highly Effective Strategies to Save Time

Focus on Quality

In any successful social media marketing companies, it’s important to have a steady flow of content. At the same time, it’s vital to ensure the content you post is correct and relevant. All content you share should be of high enough quality to be re-shared or passed on to others. It’s also important to look for content that will stand the test of time rather than trend for a short period and then just disappear. Focusing on the creation of quality content will help your brand derive long-term benefits, which will help you save time in the end.

Using Content Source Resources

One of the most challenging and time-consuming aspects of running a social media campaign is finding content to post and tweet about. Using social media management tools can help make this process much easier while also helping you save a tremendous amount of time. Tools such as BuzzSumo and Mention are great because they will actually send you alerts when selected keywords are posted online. You can then re-share and re-tweet content. Other excellent sources for content include Feedly and Klout. If you have found yourself struggling to locate sources for content and frequently spend too much time scouring the internet trying to find content to share, the use of these tools can help you spend less time searching for content while still deriving more benefits from highly shareable content.
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Contact Us:

MacRAE’S Marketing
565 Orwell Street, Unit A
Mississauga, Ontario
Pin Code: L5A 2W4
Phone: 1-844-990-6111
Email: hugh@macraes.com

3 HIGHLY EFFECTIVE STRATEGIES TO SAVE TIME WHILE MANAGING SOCIAL MEDIA

WHY YOU NEED TO EMBRACE SOCIAL MEDIA FOR YOUR BUSINESS

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When it comes to using social media to advance an online business, some people struggle due to a lack of knowledge, no expertise, and even old and outdated methodologies. Regardless of the reason, it cannot be stressed enough that now is the time to embrace social media. With so many tremendous benefits, social media advertising services have skyrocketed. To jump onboard and experience the benefits for yourself, you want to hire a reputable SMM company.

In searching for the best social media marketing companies, make sure that you choose one with expertise in digital advertising, as well as SEO strategies. That way, every applicable technique is used to bring your online business to a new level of success.

The primary reasons for embracing social media include:

Enhanced brand awareness.
Increased loyalty.
More opportunities to target and convert prospects.
Increased website traffic.
Improved search engine ranking.
Better insight into customer behavior.
Improved customer service and support.
More competitive intelligence.

For more detail Click Here

Contact Us:

MacRAE’S Marketing
565 Orwell Street, Unit A
Mississauga, Ontario
Country: Canada
Zip Code: L5A 2W4
Email: hugh@macraes.com
Phone: 1-844-990-6111

WHY YOU NEED TO EMBRACE SOCIAL MEDIA FOR YOUR BUSINESS

BENEFITS OF USING WEB DESIGN AND DEVELOPMENT SERVICES

When it comes to web design and development services, the list of benefits is long and impressive. If the volume of traffic to your current website is inadequate or you are getting ready to launch a new website, web designing services are of extreme importance. Without them, critical strategies could be overlooked, resulting in your site turning stagnant or failing altogether.

The biggest advantage of using professional seo services company is getting a leg up on the competition. You are probably facing stiff competition, regardless of your industry or area of expertise. These services accomplish two main goals specific to getting ahead of the competition.

First, your site will look professional, which is a direct representation of the caliber of product or service that you sell. Second, your site will be designed using the latest SEO and marketing strategies. As these continually evolve, the company that you hire will ensure that your site is updated in response. Click Here to know more…

Contact Us:

MacRAE’S Marketing
565 Orwell Street
Unit A, Mississauga
Ontario, Canada
Zip Code: L5A 2W4
Phone: 1-844-990-6111

BENEFITS OF USING WEB DESIGN AND DEVELOPMENT SERVICES

4 Ways in Which Social Media Marketing Boosts Your SEO

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While Google has not come out and actually said that social media can influence rankings, the fact of the matter is that experience has shown that engaged content tends to be more valuable in terms of SEO than other types of content. Given that Google’s algorithm is geared toward finding and rewarding high-quality, useful content, that only makes sense. Strong social signals indicate that your content is of high quality and worthy of reading. Investing in social media management services can help you to develop the type of social media content that can boost your SEO. Below, we explore exactly how social media marketing can impact your search engine optimization.

Social Media Offers Validation for your Content’s Value

  • As previously mentioned, perhaps one of the best benefits of working with top social marketing companies to develop a strong social media marketing campaign is that doing so can provide search engines like Google with validation of your content’s value. Social media marketing provides another excellent way to make a case as to why your content should be ranked highly.

Original Source: http://blog.macraesmarketing.com/professional-seo-services-can-help-with-launch-of-new-microsoft-bing-ad-bots-for-managing-campaigns

Contact Details:
565 Orwell Street, Unit A
Mississauga, Ontario
L5A 2W4
Phone: 1-844-990-6111
Email: hugh@macraes.com

4 Ways in Which Social Media Marketing Boosts Your SEO