3 HIGHLY EFFECTIVE STRATEGIES TO SAVE TIME WHILE MANAGING SOCIAL MEDIA

Social media can certainly be an effective way to interact with and engage both prospects as well as current customers, but it can also be extremely time-consuming. Below, we present some tips that can help you manage social media effectively while saving time.

Highly Effective Strategies to Save Time

Focus on Quality

In any successful social media marketing companies, it’s important to have a steady flow of content. At the same time, it’s vital to ensure the content you post is correct and relevant. All content you share should be of high enough quality to be re-shared or passed on to others. It’s also important to look for content that will stand the test of time rather than trend for a short period and then just disappear. Focusing on the creation of quality content will help your brand derive long-term benefits, which will help you save time in the end.

Using Content Source Resources

One of the most challenging and time-consuming aspects of running a social media campaign is finding content to post and tweet about. Using social media management tools can help make this process much easier while also helping you save a tremendous amount of time. Tools such as BuzzSumo and Mention are great because they will actually send you alerts when selected keywords are posted online. You can then re-share and re-tweet content. Other excellent sources for content include Feedly and Klout. If you have found yourself struggling to locate sources for content and frequently spend too much time scouring the internet trying to find content to share, the use of these tools can help you spend less time searching for content while still deriving more benefits from highly shareable content.
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MacRAE’S Marketing
565 Orwell Street, Unit A
Mississauga, Ontario
Pin Code: L5A 2W4
Phone: 1-844-990-6111
Email: hugh@macraes.com

3 HIGHLY EFFECTIVE STRATEGIES TO SAVE TIME WHILE MANAGING SOCIAL MEDIA

WHY YOU NEED TO EMBRACE SOCIAL MEDIA FOR YOUR BUSINESS

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When it comes to using social media to advance an online business, some people struggle due to a lack of knowledge, no expertise, and even old and outdated methodologies. Regardless of the reason, it cannot be stressed enough that now is the time to embrace social media. With so many tremendous benefits, social media advertising services have skyrocketed. To jump onboard and experience the benefits for yourself, you want to hire a reputable SMM company.

In searching for the best social media marketing companies, make sure that you choose one with expertise in digital advertising, as well as SEO strategies. That way, every applicable technique is used to bring your online business to a new level of success.

The primary reasons for embracing social media include:

Enhanced brand awareness.
Increased loyalty.
More opportunities to target and convert prospects.
Increased website traffic.
Improved search engine ranking.
Better insight into customer behavior.
Improved customer service and support.
More competitive intelligence.

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Contact Us:

MacRAE’S Marketing
565 Orwell Street, Unit A
Mississauga, Ontario
Country: Canada
Zip Code: L5A 2W4
Email: hugh@macraes.com
Phone: 1-844-990-6111

WHY YOU NEED TO EMBRACE SOCIAL MEDIA FOR YOUR BUSINESS

BENEFITS OF USING WEB DESIGN AND DEVELOPMENT SERVICES

When it comes to web design and development services, the list of benefits is long and impressive. If the volume of traffic to your current website is inadequate or you are getting ready to launch a new website, web designing services are of extreme importance. Without them, critical strategies could be overlooked, resulting in your site turning stagnant or failing altogether.

The biggest advantage of using professional seo services company is getting a leg up on the competition. You are probably facing stiff competition, regardless of your industry or area of expertise. These services accomplish two main goals specific to getting ahead of the competition.

First, your site will look professional, which is a direct representation of the caliber of product or service that you sell. Second, your site will be designed using the latest SEO and marketing strategies. As these continually evolve, the company that you hire will ensure that your site is updated in response. Click Here to know more…

Contact Us:

MacRAE’S Marketing
565 Orwell Street
Unit A, Mississauga
Ontario, Canada
Zip Code: L5A 2W4
Phone: 1-844-990-6111

BENEFITS OF USING WEB DESIGN AND DEVELOPMENT SERVICES

4 Ways in Which Social Media Marketing Boosts Your SEO

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While Google has not come out and actually said that social media can influence rankings, the fact of the matter is that experience has shown that engaged content tends to be more valuable in terms of SEO than other types of content. Given that Google’s algorithm is geared toward finding and rewarding high-quality, useful content, that only makes sense. Strong social signals indicate that your content is of high quality and worthy of reading. Investing in social media management services can help you to develop the type of social media content that can boost your SEO. Below, we explore exactly how social media marketing can impact your search engine optimization.

Social Media Offers Validation for your Content’s Value

  • As previously mentioned, perhaps one of the best benefits of working with top social marketing companies to develop a strong social media marketing campaign is that doing so can provide search engines like Google with validation of your content’s value. Social media marketing provides another excellent way to make a case as to why your content should be ranked highly.

Original Source: http://blog.macraesmarketing.com/professional-seo-services-can-help-with-launch-of-new-microsoft-bing-ad-bots-for-managing-campaigns

Contact Details:
565 Orwell Street, Unit A
Mississauga, Ontario
L5A 2W4
Phone: 1-844-990-6111
Email: hugh@macraes.com

4 Ways in Which Social Media Marketing Boosts Your SEO

How to Improve Social Engagements in Mobile Applications

Not receiving the amount of social engagements you would like for your mobile app? If so, read on for tips to help you boost engagement in the realm of social media.

1.    Make Sure your Application Is Built to Rely on Social Collaboration
Apps that have an inherent social architecture have a much higher chance of being shared than those applications that do not. What makes an app social? It requires some type of social interaction in order to work. For instance, the app might require users to challenge and invite others via social channels in order to function. The core of this type of app is for users to invite others, which ensures users promote your app in the process.

2.    Incorporate a Social Login
It can be quite beneficial to incorporate a social media channel login for your application. Not only does this provide users with the convenient benefit of not having to remember a password to log in, it also can help your app gain more exposure if a user shares your app or his or her in-app activity.

3.    Enable Social Sharing
If you have not enabled social sharing within your app, you are likely missing a lot of opportunities for social engagements. The key to making this work is balance. Take care not to make social sharing within your app too excessive or overbearing. Instead, incorporate social sharing only in logical places within your app.

4.    Give Users Incentives to Share Your App
Give users a reason to share your app or invite others to use it. This can often be accomplished by offering irresistible deals, such as credit or discounts for inviting a certain number of friends to sign up. By getting a little creative, you will discover there is a wide array of ways you could encourage users to share your app on social media.

5.    Leverage Content Marketing
Content can be just as powerful for increasing awareness for your app in the world of social media as it is in other areas of online marketing and social media management services. Work to create high-quality content on a consistent basis that will help your app to gain visibility. Doing so will help to keep users not only interested but also engaged. A continual flow of quality content can also help drive organic to your app’s page, thus increasing awareness and users.

Contact Us:

565 Orwell Street, Unit A
Mississauga, Ontario
L5A 2W4
Phone: 1-844-990-6111
Email: hugh@macraes.com

How to Improve Social Engagements in Mobile Applications

OPTIMIZE YOUR CONTENT FOR HUMANS AND SEARCH ENGINES

Search engine optimization is just as important as ever, but it’s also critical to ensure that you optimize your content not just for search engines but also for humans. Since the introduction of the Google Penguin update a few years ago, user experience has become the main focus of effective search engine optimization. The key is to strike an effective balance between optimizing content for search engine crawlers and users.

Begin by thinking about the needs and intentions of users when creating a keyword and content creation strategy.  The goal should be to create the best information that will be of the most benefit to users. Think about what you would be searching for if you were looking for products or services.

At one time, keyword stuffing was the central approach to most SEO strategies. Today, it is no longer an acceptable practice. Instead, keyword stuffing lends nothing to user experience and you could actually be penalized by search engines if you use this practice. Click Here to view Original Source…

Contact Us:

565 Orwell Street, Unit A
Mississauga, Ontario
L5A 2W4
Phone: 1-844-990-6111
Email: hugh@macraes.com

OPTIMIZE YOUR CONTENT FOR HUMANS AND SEARCH ENGINES